Inbox Express

INTRODUCING...

The Fastest and Easiest Way to Nurture Your Patients During Coronavirus

Not sure what to say to patients during quarantine, when you can’t promote treatments?

Start communicating with them regularly, so that when it’s time to re-open, your patient base is more loyal and enthusiastic than ever….


Because the emails are based on messages we have sent to our own clients’ subscribers, they are tried-and-tested. 

We’ve made all the mistakes on our own time, fixed them, and now you can reap the rewards. 

All you have to do is send out one of our emails each week to your patients and leads. 

Then sit back and watch as your readers become hooked on your every word, and look forward to receiving your weekly insights and tips. 

Your reputation will soar amongst your ideal patients. 

Then, when you send them one of our sales emails, promoting a treatment in an empathetic way, they will jump at the chance to come into the clinic. 

Not only will your roster of patients grow and your turnover rise, but your new patients will be the very best kind – people who see you as an industry leader, and consider getting a treatment from you to be the ultimate prize.

Dear friend,

The Coronavirus crisis has forced many aesthetic clinics and med spas into an impossible situation.

You are unable to offer your regular treatments to patients who are in quarantine or lockdown, and may even have been forced to close.

How easily your business gets back on its feet, once this crisis has passed, depends in part on how you behave towards your patients during this period.

The clinics that revive fastest will be those that keep in close contact with patients, building their loyalty and affection even when they cannot physically visit you. They cannot be allowed to forget about you, and must feel you care about them when they need it most. 

As a study of 600 firms during the 1980s recession shows, companies that continue marketing during hard times grow faster than others, for up to three years after the crisis is over! 

And your patients will remember the way you treat them during this time long after the Coronavirus crisis is forgotten.

So why are you finding marketing so difficult right now? And why is your patient nurturing just not happening?

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But It Isn’t Your Fault!

Everyone’s resources and attention are limited in this unprecedented situation…

…And you are not a marketer or a writer, so knowing how to communicate with your readers is not your main skill.

But that doesn’t mean it can’t be done - easily. 

You, too, can send out regular emails to your patients and other contacts during a quarantine or lockdown, feeling sure that your message will resonate with your audience each and every time. 

You too can stay top-of-mind during this crisis…

Generate goodwill with your patient base...

And position yourself as a leader, while other clinics and med spas maintain ‘radio silence’. 

You’re about to get your hands on the fastest, most efficient way to write powerful emails to your database, during this period – and beyond

Inbox Express is a library of proven emails, carefully designed to nurture your relationship with your patients during the Coronavirus shutdown - so that when you re-open, they will be more loyal than ever. 

All you need to do to get these emails working for your clinic or med spa is to fill in a few blanks, upload them to your email marketing platform, and hit ‘send’. 

You don’t have to worry about messaging, because it’s all done for you. 

Each template takes an average of 1-2 minutes to customize, making your marketing more than manageable during this pressured time.

They use a warm and friendly tone of voice, which engages patients and instantly differentiates you from your competition – WITHOUT sounding cheesy or awkward. 

And you will receive new emails to send out every month, as long as you are an Inbox Express subscriber.


“We Saw a 40% Increase in Annual Revenue”
 
 
 
 


Since 2014, we have helped dozens of aesthetic clinics and med spas nurture and sell treatments to their email databases. 

Here is what one client has to say about the impact our emails have had on their aesthetic clinic:

Worth $1,400/Month -
But You'll Pay Less Than $7/Day!

The emails that could help nurture your patients through the Coronavirus crisis, and then deliver a stream of new bookings and revenue once you re-open, would be a steal if they cost $1,400 a month.

That’s what we charge our private clients to write their weekly email. And that's a bargain - when our private clients sign up their first new patient as a result, they are often worth more to their businesses than they’ve already invested in our services. 

But we know that $1,400 a month is still too much of a stretch for many clinics – particularly now, during the Coronavirus crisis. 

That’s why we're setting the price for licensing these emails at 
$197 / month, which works out to less than $7/day. 

You can hardly get a fast food meal for that price these days!

This is an absolutely tiny investment, to keep your database warm during the shutdown – and then have your marketing up-and-running, and generating immediate income, once the Coronavirus crisis is over. 

Once you join Inbox Express, we’ll immediately set up a phone conversation where we can find out about your clinic or med spa and how you’ve been using email marketing. We’ll answer all your questions, and help you get set up if necessary.

We’ll conduct a strategy call with you on a quarterly basis, so we can monitor how the emails are performing for you and help you tweak where necessary, to ensure that you are getting the best possible results.

This Will Be One Of The Easiest Decisions 
You’ve Ever Made For Your Clinic

You’ve seen how vital it is to nurture your list right now, to make sure your clinic remains viable while we’re in quarantine…

How much easier it will be to re-open, when you have kept your name in front of your patients all this time, and ensured that they remain excited to be treated by you…

And the kind of returns your email list should be giving you later this year, when business returns to normal… 

…If only you send out at least one really strategic, persuasive email each week.

 


You’ve seen how your email marketing is being held back, because you are a clinic owner, not a marketer….

Because you understandably have a lot on your plate right now…

And because resources are tight during the Coronavirus crisis. 


And you’ve also seen how easy it is to get emails out to your database quickly, in just a few minutes each week…. 

Knowing that your messaging will resonate with your patients…

Getting quarterly support calls from the Brainstorm Digital team, so we can help you make the utmost success of your email marketing during Coronavirus and beyond…

Use These Tried-and-Tested Emails to Nurture Your Patients

There will never be a more vital time to start nurturing your database, and start securing future business!

To your success,


You don’t know what to say to patients right now. Patients can’t book treatments with you, so promoting treatments is pointless and may even seem insensitive.

But you’re not sure what to say instead. You can’t send random emails to your subscribers, and your messaging has to be careful right now. 

With no revenue coming in, you can’t afford marketing help right now.

Your staff have all been sent home, so there’s no one in-house to help you with marketing. You’re a clinic owner or a doctor – not a copywriter or a marketer – so this does not come naturally to you at all. 

And with no patients, there’s very little budget to hire someone external to help you. 

You don’t have the headspace to worry about marketing right now. You have your hands full dealing with financial and staffing issues. And you need to take care of your family, too. 

You just can’t think about marketing at this moment

“No one had ever commented on any of my previous emails, but we had patients comment on these emails instantly. They engaged, which for me was huge.

 That was quickly followed by increase in attendance by patients I hadn’t seen for a long time, who I thought had gone to other clinics. I hadn’t even realized they were still on my email list.

 And then, best of all, came the increase in our sales. We’d mention a treatment, and boom, it would have an impact. We’d see it in clinic too – patients requesting treatments I’d mentioned in the emails.

 Overall, it resulted in a 40% increase in our sales in the first 12 months. ”



Dr Ravi Jain
Clinic Owner,
Riverbanks Wellness,
London

Founder and Director

Director of Content

These Three Barriers Are Hampering Your Marketing During Coronavirus

After Coronavirus, Generate More Sales


Once patients can come into your clinic once again, you will be under pressure to restart your marketing.

Inbox Express makes this easy for you!

When the Coronavirus crisis is over, you will get access every month to a new batch of emails to send to your database, promoting key treatments, so you can get your patients back through your doors with minimum effort.

Promotions are seasonally appropriate, focusing on the most common treatments that clinics offer, such as: 

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Injectables 

Treatments for pigmentation 

CoolSculpting and other body sculpting treatments 

Laser hair removal 

Peels 

Microneedling 

Thread lifts 

Laser treatments 

PRP

….And many more! 

PLUS you will also receive warm and engaging monthly nurture emails, so you can continue building a supportive relationship with your database without always selling to them.

And because we know that maintaining a lively social media presence is a priority for you too, each email comes with a cut-and-paste social media update too. 

Get access to my first emails right now!

And how you can do all this at the tiniest of investments.